Accepted into the Australian Institute of Sport at the age of 16, Simon spent the years 1984-1992 representing Australia at swimming, where he went on to achieve great success both in Australia and at many competitions around the world. This career culminated in his participation at the 1988 Olympics in Seoul, Korea.
Towards the end of his swimming career Simon developed a passion for photography, which took him again overseas, firstly Europe, were he began working as a photographic assistant in several countries.
By 1996 Simon had moved to New York where he gained professional work with American and European magazines. After 5 years and several notable commissions, he moved back to Sydney directly after the events of September 11.
In the last 10 years Simon has established himself as one of Australia and Asia’s top fashion and portrait photographers – his work featuring in leading magazines and advertising campaigns for BONDS, DAVENPORT, LOVABLE, MYER, JOCKEY, RIP CURL, OMEGA, JUST JEANS, PANTENE, L’ORÉAL, NIKON, and other global brands.
Simon is known for his local and international celebrity portraiture – having photographed Christy Turlington, Renee Zellweger, Cate Blanchett, Milla Jovavich, Cindy Crawford, Eva Longoria, Fergie, Hayden Christensen, Naomi Watts and many other instantly recognisable faces.